Everything You Need to Know Before Buying a New 2027 Ford Explorer near Shell Lake, WI
2027 Ford Explorer
near Shell Lake, WI View Ford Explorer InventoryEverything You Need to Know Before Buying a New 2027 Ford Explorer near Shell Lake, WI
If you are shopping for a 2027 Ford Explorer near Shell Lake, WI, this three-row SUV deserves a close look. Ford built the Explorer® SUV around a simple idea: give drivers the space, confidence, power, and technology needed for real life, then add enough personality to make every drive feel more rewarding. From family travel and daily commuting to towing gear, managing back-road routes, or enjoying a premium cabin, the 2027 Explorer® lineup offers a wide range of choices without losing the athletic feel that has made it a familiar name among SUV shoppers.
At Don Johnson's Cumberland Motors, our team understands that online shoppers want clear information before visiting the showroom. The 2027 Ford Explorer® makes that research worthwhile because it offers practical three-row seating, available Intelligent 4WD, up to 85.8 cu ft of cargo space, and a maximum towing capacity of 5,000 lbs when properly equipped. Add in Ford Co-Pilot360® Technology, available BlueCruise hands-free highway driving, and multiple trims with distinct personalities, and the Explorer® becomes a smart match for Wisconsin drivers who want capability and comfort in one refined package.
2027 Ford Explorer Overview
The 2027 Ford Explorer® is a versatile three-row SUV designed for drivers who want more than basic transportation. It is offered in five models: Active, ST-Line, Tremor®, Platinum™, and ST. Each model brings its own focus, from well-equipped everyday practicality to sport performance, off-road confidence, or premium comfort. The standard 2.3L EcoBoost® I-4 engine delivers strong everyday power, while the available 3.0L EcoBoost® V6 engine gives Tremor® and Platinum™ shoppers added strength and comes standard on the performance-focused ST.
Inside, the Explorer® SUV can seat six or seven people depending on configuration, with second-row captain’s chairs standard and an available second-row bench seat on most models. Cargo capacity reaches up to 85.8 cu ft on Active and ST-Line models, while Tremor®, Platinum™, and ST models offer up to 85.3 cu ft. Technology is another major highlight, with the Ford Digital Experience, Ford Co-Pilot360® driver-assist features, available BlueCruise, wireless connectivity, and available premium audio. For drivers comparing capability, comfort, and modern connectivity, the Explorer® continues to stand out as a confident family SUV.
5 Key Reasons the 2027 Ford Explorer Stands Out near Shell Lake, WI
- Flexible lineup: Active, ST-Line, Tremor®, Platinum™, and ST models let shoppers choose an Explorer® that fits daily driving, premium comfort, off-road confidence, or performance.
- Strong engine choices: The 2.3L EcoBoost® I-4 engine is standard on most models, while the 3.0L EcoBoost® V6 engine is standard on ST and available on Tremor® and Platinum™.
- Useful three-row space: Available seating for up to seven people and up to 85.8 cu ft of cargo space make it easy to adapt the cabin for passengers, luggage, sports gear, or home projects.
- Advanced driver support: Ford Co-Pilot360® Technology and available BlueCruise help support confidence with modern driver-assist innovation.
- Real SUV capability: Available Intelligent 4WD, selectable drive modes, and a maximum towing capacity of 5,000 lbs help the Explorer® handle more than the daily commute.
The 2027 Ford Explorer near Shell Lake, WI is especially appealing because it blends capability with an easy-to-live-with design. It is large enough for growing families, versatile enough for weekend plans, and refined enough for daily errands or longer highway drives. Ford also gives shoppers meaningful choices, whether the priority is the well-rounded Active, the bold ST-Line, the trail-ready Tremor®, the upscale Platinum™, or the energetic ST. That range matters because SUV shoppers rarely have identical needs, and the Explorer® makes it easier to find the right fit.
Key Features of the 2027 Ford Explorer
2.3L EcoBoost® I-4 and Available 3.0L EcoBoost® V6 Power
The 2027 Ford Explorer® offers two capable engine paths, giving shoppers the ability to match performance to lifestyle. The 2.3L EcoBoost® I-4 engine is standard on Active, ST-Line, Tremor®, and Platinum™ models, and it is engineered to provide responsive everyday acceleration with the efficiency-minded benefits of EcoBoost® design. For drivers who want more power, the twin-turbo 3.0L EcoBoost® V6 engine is standard on the Explorer® ST and available on Tremor® and Platinum™ models. Ford lists the 2.3L EcoBoost® engine at 300 horsepower, while models with the available 3.0L EcoBoost® V6 engine offer up to 385 horsepower or 400 horsepower depending on the state where the vehicle is purchased. What makes the Explorer® appealing is that Ford did not sacrifice the practical interior space to add this performance. The SUV remains family-friendly while offering an engaging drive, and the available 4WD system helps add traction confidence when routes become less predictable.
Ford Co-Pilot360® Technology and Available BlueCruise
Technology in the 2027 Explorer® goes beyond screens and convenience. Ford Co-Pilot360® Technology is focused on helping drivers feel more confident behind the wheel, and the Active model includes Ford Co-Pilot360® driver-assist features such as Adaptive Cruise Control. ST-Line adds a 360-degree camera, making parking lots, driveways, and tight spaces easier to manage. Available BlueCruise is one of the most impressive technologies in the lineup. This hands-free highway driving assistance feature helps control steering, braking, and acceleration while keeping the vehicle centered in its lane, as long as the driver keeps eyes on the road ahead. BlueCruise is equipped on Platinum™ and ST models, and its availability gives Explorer® shoppers access to a more relaxed highway driving experience on compatible roads. Combined with wireless connectivity and the Ford Digital Experience, the Explorer® is built to support modern routines instead of complicating them.
Three-Row Seating and Cargo Versatility
The Explorer® SUV is built for people who need usable space, not just impressive numbers on a spec sheet. Every model includes three rows, and seating capacity depends on the configuration selected. Second-row captain’s chairs are standard on all models, giving passengers easier access and a more open cabin feel. A second-row bench seat is available on all models except Tremor®, increasing capacity to seven people. Cargo room is equally useful. Active and ST-Line models offer up to 85.8 cu ft of maximum cargo volume, while Tremor®, Platinum™, and ST models offer up to 85.3 cu ft. With all seats in place, every model provides 16.3 cu ft behind the rear seats. Available PowerFold® third-row seats on Tremor® and standard PowerFold® third-row seats on ST and Platinum™ make it easier to switch between passenger and cargo needs. Whether hauling groceries, hockey bags, camping supplies, luggage, or home improvement materials, the Explorer® cabin adapts quickly.
Explorer® Tremor® Capability
The Explorer® Tremor® is designed for drivers who want an SUV with more rugged confidence. It includes a model-exclusive Torsen® limited-slip rear axle, off-road-tuned suspension with increased ride height, and underbody protection with front and rear deflector plates. These upgrades give Tremor® a more adventurous personality while preserving the practicality expected from a three-row Explorer® SUV. The Tremor® model comes standard with the 2.3L EcoBoost® I-4 engine and offers the available 3.0L EcoBoost® V6 engine for shoppers who want more power. For 2027, Tremor® models equipped with the 3.0-liter EcoBoost® engine can add the Sun & Sound Package, which includes an upgraded B&O® Sound System, massaging front seats, and a power moonroof. This combination of off-road-focused hardware and comfort-oriented options makes Tremor® a strong choice for drivers who travel gravel roads, cabin routes, boat launches, and less refined paths while still needing everyday refinement.
Premium Interior and Distinct Model Personalities
The 2027 Ford Explorer® lineup gives each model a clear identity. Active focuses on well-equipped practicality with heated front-row seats and the Ford Security Package. ST-Line adds unique cloth-trimmed front- and second-row seats with red stitching, a 360-degree camera, and a B&O® Sound System by Bang & Olufsen® with 10 speakers, including a subwoofer. Platinum™ moves into luxury territory with heated, ventilated, massaging front-row seats with leather inserts, available panoramic Vista Roof® with power shade, and available 3.0L EcoBoost® power. ST emphasizes performance with sport-tuned suspension, performance brakes with red-painted calipers, 21-inch wheels, and the 3.0L EcoBoost® engine. The new ST Sinister Package gives enthusiasts an available darker appearance with 21-inch Gloss Black-painted wheels, unique accent lighting, and ST badges outlined in black. Ford also adds two new colors for 2027: Avalanche Gray and Ruby Red Metallic Tinted Clearcoat, giving shoppers even more ways to personalize the SUV.
5 Buying Considerations Before You Choose Your Ford Explorer
- Choose the right model: Active is practical and well-equipped, ST-Line adds sporty styling, Tremor® adds rugged capability, Platinum™ emphasizes luxury, and ST delivers the most performance-focused feel.
- Compare seating needs: Second-row captain’s chairs are standard, while a second-row bench seat is available on most models for shoppers who need seven-passenger capacity.
- Think about powertrain preferences: The 2.3L EcoBoost® I-4 engine fits many daily drivers, while the available 3.0L EcoBoost® V6 engine adds stronger performance.
- Review technology priorities: Shoppers who value highway driver assistance should explore models equipped with available BlueCruise and advanced camera technology.
- Match capability to lifestyle: Available Intelligent 4WD, towing capacity, cargo room, and Tremor® hardware may be important if weekends include trailers, gravel roads, or outdoor gear.
The 2027 Ford Explorer near Shell Lake, WI gives shoppers several meaningful ways to configure an SUV around daily routines. Before choosing a model, consider who rides with you most often, how much cargo you carry, whether towing is part of your lifestyle, and which comfort or technology features would make driving easier. The Explorer® lineup is broad enough that the best choice may come down to details such as seating layout, cabin materials, drive system, and desired performance.
Frequently Asked Questions
How many people can the 2027 Ford Explorer® seat?
The 2027 Ford Explorer® can seat six or seven people depending on the model and seating configuration. Second-row captain’s chairs are standard on all models, creating a six-passenger layout. A second-row bench seat is available on all models except Tremor®, raising capacity to seven passengers.
How much cargo space does the 2027 Ford Explorer® offer?
Active and ST-Line models offer up to 85.8 cu ft of maximum cargo capacity. Tremor®, Platinum™, and ST models offer up to 85.3 cu ft. With all seats in place, every Explorer® model provides 16.3 cu ft behind the third row, making it practical for groceries, backpacks, small luggage, or daily essentials.
What engines are available in the 2027 Ford Explorer®?
The 2.3L EcoBoost® I-4 engine is standard on Active, ST-Line, Tremor®, and Platinum™ models. The 3.0L EcoBoost® V6 engine is standard on the ST and available on Tremor® and Platinum™. The 2.3L EcoBoost® engine is rated at 300 horsepower, while the 3.0L EcoBoost® V6 offers up to 385 horsepower or 400 horsepower depending on where the vehicle is purchased.
Does the 2027 Ford Explorer® offer hands-free driving technology?
Yes. Available BlueCruise is a hands-free highway driving assistance feature that helps control steering, braking, and acceleration while helping keep the Explorer® centered in its lane. The driver must keep eyes on the road ahead while using the system. BlueCruise is equipped on Platinum™ and ST models.
Step-by-Step Tips for Test Driving the 2027 Ford Explorer
- Start with seating comfort: Sit in all three rows and compare second-row captain’s chairs with the available bench seat if seven-passenger capacity matters.
- Test cargo flexibility: Fold the third row and second row to see how easily the Explorer® adapts to luggage, gear, or larger items.
- Compare acceleration: Drive a 2.3L EcoBoost® model and, if available, a 3.0L EcoBoost® V6 model to feel the difference in response.
- Evaluate visibility: Use mirrors, camera views, and available 360-degree camera technology in a parking area or tight turn.
- Try highway manners: Pay attention to steering feel, cabin quietness, seat support, and available BlueCruise features on appropriate roads.
- Check everyday controls: Explore the Ford Digital Experience, wireless connectivity, audio system, climate settings, and driver-assist menus.
A test drive is the best way to decide which Explorer® feels right for your routine near Shell Lake, WI. Bring the people or items you usually carry when possible, and take enough time to evaluate seating, visibility, acceleration, braking, and technology. The Explorer® lineup has distinct personalities, so comparing trims can make your decision much easier.
Why Buy from Don Johnson's Cumberland Motors near Shell Lake, WI?
- Family-owned legacy: Don Johnson's Cumberland Motors is part of a fifth-generation family business with a long history of serving drivers across northwest Wisconsin.
- Helpful online tools: Our website supports trade valuation, finance applications, inventory browsing, and shopping research from home.
- Ford product knowledge: Our team can help explain Explorer® trims, available packages, powertrains, seating options, and technology in clear terms.
- Full-service support: Our facilities include sales, service, parts, and collision repair resources for long-term ownership confidence.
- Guest-focused culture: Our approach emphasizes relationships, transparency, response time, and personalized assistance throughout the buying process.
Buying an SUV online should feel convenient, informed, and personal. Our team helps shoppers compare models, understand available features, value a trade, explore financing options, and schedule service after the purchase. The right Explorer® is not just about choosing a trim; it is about choosing a dealership team that supports the entire ownership experience.
Next Steps
- Review trims: Compare Active, ST-Line, Tremor®, Platinum™, and ST to identify the best match for your driving needs.
- Decide on seating: Choose between standard second-row captain’s chairs or an available second-row bench seat where offered.
- Consider capability: Think about Intelligent 4WD, towing needs, Tremor® off-road hardware, and cargo flexibility.
- Explore technology: Look closely at Ford Co-Pilot360® Technology, available BlueCruise, the Ford Digital Experience, and available premium audio.
- Schedule a drive: Set time aside to compare comfort, visibility, acceleration, and everyday usability behind the wheel.
Once you have narrowed down your preferred model and features, the next step is simple: see how the Explorer® feels in person. Online research can show you specifications and options, but a hands-on visit helps confirm seat comfort, technology ease, cargo layout, and driving character. Our team can also help compare packages, colors such as Avalanche Gray or Ruby Red Metallic Tinted Clearcoat, and ownership tools that make the purchase process easier.
Request More Info About the 2027 Ford Explorer near Shell Lake, WI
The 2027 Ford Explorer® brings together the qualities today’s SUV shoppers value most: power, room, technology, confidence, and a trim lineup broad enough to fit different lifestyles. Whether you are drawn to the everyday balance of Active, the sporty look of ST-Line, the rugged capability of Tremor®, the luxury-minded Platinum™, or the performance edge of ST, this SUV gives you options without feeling complicated. Contact Don Johnson's Cumberland Motors to request more information, review current Explorer® options, compare packages, or schedule a personalized test drive. Our team can walk you through seating layouts, engine choices, available Intelligent 4WD, towing capability, driver-assist technology, and premium amenities so you can make a confident decision. If you are ready for a three-row SUV that feels practical on busy weekdays and enjoyable on longer drives, the 2027 Explorer® is ready for your shortlist.
Thank you for reading the fine print! We try to provide the most accurate, up-to-date information regarding our vehicles and our services. However, occasionally we do make mistakes. In those instances, we reserve the right to correct our errors. (After all, nobody's perfect!) Before traveling across the country to visit us, please contact our team directly to verify all pricing and vehicle details. We want to ensure that your experience at Don Johnson Motors is exceptional!
*Any MPG listed is based on model year EPA mileage ratings. Use for comparison purposes only. Your actual mileage will vary, depending on how you drive and maintain your vehicle, driving conditions, battery pack age/condition (hybrid only) and other factors.
Text me this from Don Johnson's Cumberland Motors so I can look at it on the go!
Text me a link
Text me a link
Send to Friend
Send to Friend
More Info
Although every reasonable effort has been made to ensure the accuracy of the information contained on this site, absolute accuracy cannot be guaranteed. This site, and all information and materials appearing on it, are presented to the user "as is" without warranty of any kind, either express or implied. All vehicles are subject to prior sale. Price does not include applicable tax, title, and license charges. ‡Vehicles shown at different locations are not currently in our inventory (Not in Stock) but can be made available to you at our location within a reasonable date from the time of your request, not to exceed one week. MSRP may not represent the actual price at which vehicles are sold in this trade area.