Don Johnson's Cumberland Motors

Everything You Need to Know Before Buying a New 20

Everything You Need to Know Before Buying a New 2026 Ford Maverick near Shell Lake, WI
Don Johnson's Cumberland Motors review

2026 Ford Maverick

near Shell Lake, WI View Ford Maverick Inventory

Everything You Need to Know Before Buying a New 2026 Ford Maverick near Shell Lake, WI

If you want a compact pickup that punches above its weight in capability, tech, and everyday usability, the 2026 Ford Maverick® is the truck that just makes sense. It is engineered to fit your life, whether that means hauling home project supplies, commuting with confidence, or heading out for weekend adventures. And when you shop with Don Johnson's Cumberland Motors, you get a friendly, knowledgeable team ready to help you get every detail right. If you are comparing options for a 2026 Ford Maverick near Shell Lake, WI, our team is here to make your decision easy and your ownership rewarding.

2026 Ford Maverick Overview

2026 Ford Maverick Overview

The 2026 Ford Maverick® blends smart design with surprising strength. Choose the PowerBoost® Full Hybrid with its smooth automatic continuously variable transmission for confident, efficient commuting, or step up to the available 2.0L EcoBoost® for a more spirited, high-torque feel. Available All-Wheel Drive brings all-weather confidence, while max available towing of 4,000 lbs and a max available payload of 1,500 lbs give you the muscle to move what matters. A standard 13.2-inch center display with SYNC® 4 puts your essential apps and settings at your fingertips, and available Ford Co-Pilot360® Assist 2.0 driver-assist technology adds an extra layer of reassurance. The FLEXBED® Storage System makes the bed a multipurpose workspace with solutions for cargo, bikes, and gear. Off-road packages elevate the fun, from the available FX4® Off-Road Package to the Maverick® Tremor® model with advanced 4WD and a twin-clutch rear drive unit. With city-friendly dimensions and a durable, comfortable interior, the Maverick® is as easy to live with as it is to love. If you are shopping near Shell Lake, WI, we are ready to help you tailor yours.

5 Key Reasons the 2026 Ford Maverick Stands Out near Shell Lake, WI

5 Key Reasons the 2026 Ford Maverick Stands Out near Shell Lake, WI

Here are the top reasons shoppers tell us the Maverick® stands out, plus a quick recap below the list to tie it all together.

  • Hybrid plus AWD availability for confident traction and efficient daily driving
  • Flexible bed utility with the FLEXBED® Storage System for DIY, recreation, and work
  • Tech that simplifies life including a standard 13.2-inch display and available 360-Degree Camera
  • Towing and payload strength up to 4,000 lbs towing and 1,500 lbs payload when properly equipped
  • Trim and package variety from practical XL to adventurous Tremor® and sport-tuned Maverick Lobo™

In short, the Maverick® covers your Monday through Friday with the PowerBoost® Full Hybrid and steps up for weekends with available 4WD, FX4®, or Tremor® capability. Add a thoughtfully designed cabin, the right tech where you need it, and the endlessly useful FLEXBED® system, and you have a small truck that delivers big utility. That is why so many of our guests choose a 2026 Ford Maverick near Shell Lake, WI.

Key Features of the 2026 Ford Maverick


PowerBoost® Full Hybrid

The Maverick® starts with a 2.5L PowerBoost® Full Hybrid paired to an automatic continuously variable transmission that keeps the powerband in the sweet spot. It is a terrific match for commuting and everyday errands, making the truck feel light on its feet while keeping noise low and throttle response smooth. The hybrid layout is not just for city streets, either. For 2026, the Maverick® brings Hybrid + AWD availability, so you can pair the hybrid’s easygoing character with the extra grip of All-Wheel Drive. The hybrid configuration also benefits from standard Front-Wheel Drive in base form, giving you a simple, low-maintenance setup that just works. With the Maverick®’s compact footprint and tuned suspension, steering feel is reassuringly direct, and its dimensions make parking and tight maneuvering second nature.

2.0L EcoBoost®

If you prioritize punch and passing power, the available 2.0L EcoBoost® delivers the kind of torque that makes a compact truck feel truly eager. In most trims, it pairs with an 8-speed automatic that shifts decisively, helping you get up to speed briskly and merge with confidence. Drivers who want a sportier edge can look to Maverick Lobo™, which adds a 7-speed quick shift transmission with paddle shifters, a torque-vectoring-capable twin-clutch rear drive unit, and performance-tuned steering and suspension. The result is a truck that thinks it is a sports car when you lean into the throttle and carve a sweeping on-ramp. Whether you choose the broad-shouldered EcoBoost® in XLT and Lariat® or the performance-focused Lobo™, the Maverick® lineup shows just how versatile this platform can be.

FLEXBED® Storage System

The FLEXBED® Storage System turns your truck bed into a customizable tool. The bed measures 54.4 inches long and 53.3 inches wide, and the system accepts dividers, bike racks, and DIY solutions that fit the stamped slots. Tie-down points help secure everything from a couple of kayaks to bags of mulch, while clever cubbies keep smaller gear from rolling around. Add available power in the bed for tools or inflators, and the Maverick® becomes a mobile workspace or campsite hub. Because the Maverick® is built to be used, payload capacity can reach up to 1,500 lbs when properly configured, and the low lift-in height helps you load and unload without breaking stride. It is flexible so you can be, too.

Advanced 4WD with Twin-Clutch Rear Drive Unit

The Maverick® makes capability approachable. The Maverick® Tremor® model builds in Advanced 4WD with a twin-clutch rear drive unit and a rear drive unit lock, sending power side to side as needed. Unique springs and shocks, off-road tuned suspension, and skid plates sharpen your grip and protect vital components. Prefer something a little more subtle for light trails and two-tracks? The available FX4® Off-Road Package adds upgraded suspension, skid plates, and all-terrain tires, enhancing traction when you head down a rutted lane or up a gravel grade. Selectable drive modes displayed in the digital cluster help you tailor the truck to the moment. Between the available packages and trims, you can choose how far off the beaten path you want to go.

13.2-inch Center Display with SYNC® 4

Every 2026 Maverick® gives you a standard 13.2-inch center display running SYNC® 4. The large screen makes everyday tasks simpler, from navigation and audio to Bluetooth and smartphone integration. The layout is crisp and easy to read, and quick access tiles keep your most-used features a tap away. Layer in available Ford Co-Pilot360® Assist 2.0 for driver-assist features that help reduce stress, and consider the available 360-Degree Camera to make parking lots, boat launches, and tight jobsite angles more manageable. If towing is on your list, available Pro Trailer Backup Assist™ helps take the guesswork out of backing up with a trailer. Together, these technologies work behind the scenes to make the Maverick® feel modern, approachable, and ready for anything your day brings.

5 Buying Considerations Before You Choose Your Ford Maverick
5 Buying Considerations Before You Choose Your Ford Maverick

Dialing in your Maverick® is easy when you know what to look for. Here are five key points to consider as you build the right truck for your life near Shell Lake, WI.

  1. Powertrain choice for your drive style
  2. Traction needs for your routes and seasons
  3. How often you plan to tow or haul
  4. Which trim fits your must-have comfort and tech
  5. Bed organization and accessories you will use

Start with how you drive most days. The PowerBoost® Full Hybrid is a terrific default for commuting and mixed errands, while the 2.0L EcoBoost® serves drivers who appreciate extra thrust or plan to tow more frequently. Decide if you want Front-Wheel Drive for simplicity or All-Wheel Drive or 4WD for added traction. If towing is a priority, add the 4K Tow Package and explore trims with available Pro Trailer Backup Assist™. Comfort and tech vary by trim, from practical XL to richly equipped Lariat®, with the performance-minded Maverick Lobo™ and trail-tuned Tremor® offering unique personalities. Round out your build with the bed organization you will actually use week to week. If you would like a guided walkthrough, our team is happy to help at Don Johnson's Cumberland Motors.

Frequently Asked Questions

Does the 2026 Ford Maverick® offer All-Wheel Drive with the hybrid?

Yes. The 2026 Maverick® introduces Hybrid + AWD availability, pairing the 2.5L PowerBoost® Full Hybrid with the extra traction and confidence of All-Wheel Drive. You can also configure the Maverick® with Front-Wheel Drive if you prefer. If you want the most advanced off-road traction, look to Maverick® Tremor® with Advanced 4WD and a twin-clutch rear drive unit.

How much can the 2026 Ford Maverick® tow and haul?

When properly equipped, the Maverick® offers a max available towing capacity of up to 4,000 lbs and a max available payload rating of up to 1,500 lbs. Many owners find this perfect for small campers, a pair of ATVs, or a load of landscaping materials. If towing is on your list, consider the available 4K Tow Package and available Pro Trailer Backup Assist™ for easier trailer maneuvering.

What are the key differences between Maverick® trims like Lariat®, Tremor®, and Lobo™?

Lariat® focuses on premium comfort and convenience, with available amenities such as a 360-Degree Camera and heated touchpoints. Tremor® is trail-oriented with Advanced 4WD, a twin-clutch rear drive unit, off-road tuned suspension, skid plates, and unique visual cues. Maverick Lobo™ takes a sport-tuned approach with a 2.0L EcoBoost®, a 7-speed quick shift transmission with paddle shifters, a torque-vectoring capable rear drive unit, and performance-tuned steering and suspension.

How big is the Maverick® bed and what makes the FLEXBED® so useful?

The bed measures 54.4 inches long and 53.3 inches wide, with a low lift-in height for easier loading. The FLEXBED® Storage System accepts dividers, bike mounts, and DIY solutions that fit the stamped slots. Integrated tie-downs help secure cargo, and available in-bed power supports tools, inflators, or campsite gear.

Step-by-Step Tips for Test Driving the 2026 Ford Maverick
Step-by-Step Tips for Test Driving the 2026 Ford Maverick

A focused test drive helps you confirm the Maverick® that fits you best. Use the steps below to evaluate what you will notice every day, from maneuverability and visibility to tech and traction. If you plan to drive gravel, launch a small boat, or navigate tight streets near Shell Lake, WI, bring those scenarios to life during your visit.

  • Start with seat and mirror setup to check visibility and comfort
  • Try both powertrains if available to compare throttle feel and shifts
  • Pilot through a tight parking lot to feel the truck’s compact footprint
  • Drive a mix of speeds to listen for road and wind noise
  • Test All-Wheel Drive or Tremor® traction on a safe, uneven surface if available
  • Practice loading the bed and securing cargo using the FLEXBED® tie-downs
  • Explore the 13.2-inch display, pairing your phone and testing voice controls
  • Back into a space and, if possible, practice with a small trailer using available Pro Trailer Backup Assist™

As you wrap up, take a minute in the driver’s seat to reflect on what feels right. The Maverick® should be easy to park, simple to use, and strong enough for your plans. Our team can then adjust trims, packages, and accessories so your truck is tailored to you.

Why Buy from Don Johnson's Cumberland Motors near Shell Lake, WI?

Choosing the right dealership matters as much as choosing the right truck. Here is why shoppers come to us for a 2026 Ford Maverick near Shell Lake, WI, and send their friends and family, too.

  • Non-commissioned product experts focused on your goals
  • Full-service facilities for sales, service, parts, and collision repair
  • Technology refreshers to help you use every feature with confidence
  • Vehicle Exchange Program within a limited time and mileage window
  • Complimentary pickup and delivery options for select services

At Don Johnson's Cumberland Motors, we combine small-town care with professional process. Our team will walk you through powertrain choices, traction options, packages, and accessories, then support you with certified service for the long haul. Whether you drive daily between Frederic and Luck or stick close to town, we are ready to help you build a Maverick® that fits your life.

Next Steps

When you are ready, we can help you move from research to the driver’s seat with a few simple actions.

  • Schedule a personalized test drive in the trims you are considering
  • Bring a list of must-haves so we can match packages and accessories
  • If towing is important, plan to test backing with a small trailer on site
  • Discuss FWD vs AWD vs 4WD based on your routes and traction needs
  • Explore order timing if you want specific colors or equipment

We make it straightforward to compare builds, weigh Hybrid vs EcoBoost®, and clarify the benefits of packages like FX4® or Tremor®. If your search includes a 2026 Ford Maverick near Shell Lake, WI, our team will make the process simple and transparent from the first hello.

Request More Info About the 2026 Ford Maverick near Shell Lake, WI

You deserve a truck that is as flexible, capable, and easy to live with as you are, and the 2026 Ford Maverick® meets that brief with room to spare. From the PowerBoost® Full Hybrid and available All-Wheel Drive to the versatile FLEXBED® Storage System, advanced driver-assist options, and thoughtful interior, it is a compact pickup that does not compromise. Tell us how you plan to use your Maverick® day to day, and we will help you configure the right trim, powertrain, traction, and accessories. Reach out to Don Johnson's Cumberland Motors to request a custom walkaround, compare available inventory and factory order options, or set up a test drive that mirrors your real-world routes. Your next 2026 Ford Maverick is waiting, and we are here to make every step easy and enjoyable.

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Thank you for reading the fine print! We try to provide the most accurate, up-to-date information regarding our vehicles and our services. However, occasionally we do make mistakes. In those instances, we reserve the right to correct our errors. (After all, nobody's perfect!) Before traveling across the country to visit us, please contact our team directly to verify all pricing and vehicle details. We want to ensure that your experience at Don Johnson Motors is exceptional!

*Any MPG listed is based on model year EPA mileage ratings. Use for comparison purposes only. Your actual mileage will vary, depending on how you drive and maintain your vehicle, driving conditions, battery pack age/condition (hybrid only) and other factors.